Permanent Hair Dye

Instantly refresh roots with a salon-perfect finish that lasts. This convenient spray-on solution offers a fade-resistant color match, blends naturally, and remains gentle on hair. Windproof and sweat-proof, it’s easy to remove with shampoo and won’t leave residue.

L'oreal technique HiColor Blonde HiLights delivers salon-grade blonde highlights on dark hair with bold, lasting color. No pre-lightening required, no-drip crème provides mess-free application, while fade-resistant formula preserves vibrancy and natural-looking depth between touch-ups.

Experience a rich, natural-looking burgundy shade that enhances your natural color. Easy at-home coloring with long-lasting, fade-resistant tones. Offers 100% grey coverage for a seamless finish, plus conditioning care for healthy, glossy hair, with a pleasant fragrance.

Experience bold Vibrant Red with a nourishing, lasting shine. This long-lasting permanent formula delivers smooth, even coverage and a salon-quality finish at home. Safe, conditioning blend protects hair while coloring for a confident, fade-resistant result.

Achieve a natural, radiant shade with 6.5G Natural Lightest Golden Brown. This multi-tonal color provides depth and 100% grey coverage, while a CC cream smooths and finishes for true-to-life color in all lighting.

Long-lasting black shade for a bold look with 100% grey coverage. Multidimensional color depth adds brightness, while bonding support protects hair during processing. Easy at-home application delivers salon-grade, shiny results with a rich, lasting tone.

Experience long-lasting, luminous colour that stays vibrant for weeks. Direct from the salon with the latest on-trend shades for a fashionable finish. Built-in hi-shine elixir for a radiant gloss and a colour-extending conditioner to maintain tone between dyeing sessions.